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Decarbonization & Electrification

Diversity, Equity, Inclusion, & Accessibility

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Running Your Home Performance Business

Increasing Revenue by Helping Customers See an Investment versus an Expense

Wednesday, April 10, 2024

2:30 PM – 3:30 PM

Location: Room M100 F (Mezzanine Level)

CEU Type(s): BPI, EA, InterNACHI, NARI

Casey Murphy

SVP Quality & Standards
Pearl Certification
Dunkirk, Maryland

Slides
Kevin Brenner

Founder and President
Healthy Home Energy & Consulting
Brewster, New York
Elena Chrimat

Co-Owner
Ideal Air Conditioning & Insulation
Tempe, Arizona
RW

Ryan Weitzel

Operations Manager
Free Lighting Corporation/FLC Energy
Salisbury, Maryland

While there is a dramatic difference in the quality of service provided by dedicated energy efficiency contractors, there is often little difference in sales presentations, appraisals, and marketing. In many cases, sub-par contractors often deliver superior presentations that focus on price because that is the only card they have to play. Come learn from contractors who leverage tools to help homeowners make decisions based on value, rather than price.

Learning Objectives:

By attending this session, attendees will:

Learn how contractors are competing for business and increasing sales with value, instead of price
Better understand the traits of a high quality contractor
How contractors are connecting and certifying their work to increase homeowner value